To encourage everyone to walk more and drive less, the China Environmental Protection Foundation created ‘Green’ pedestrian crossings using canvasses and ink pads. Giant white canvasses with a bare tree were placed across 132 crosswalks in 15 cities, and as pedestrian crossed, their shoe soles, imprinted with a small amount of green paint, left behind a trail of leaf-like footprints. Almost 4m people passed through the installations, and the final posters were eventually hung in several urban locations.
Studio Moross created an interactive billboard in collaboration with Red Bull to promote Jessie Ware’s new album ‘Devotion’. Fans were invited to fill in dots on the billboard while listening to the music, ultimately revealing an image of the singer’s face.